Shanghai Huangpu 2024-06-29 17:39 Shanghai Listen to the full article
On the evening of June 28, the "2024 World Guinness China Charm List - Annual China Small Theater Drama List Release Event" was held in Shanghai Great World. Jin Lei, Deputy Director of Shanghai Municipal Administration of Culture and Tourism, Wang Yufeng, Member of the Standing Committee of Huangpu District Party Committee and Minister of Propaganda, Xu Zhi, Member of the Standing Committee of Huangpu District Committee and Deputy Mayor of Huangpu District, and other leaders attended the event.
The "Great World Guinness China Charm List" is created by Shanghai Great World, together with the Chinese Culture Promotion Association and Shanghai Great World Guinness Headquarters and other institutions, with the theme of "drama and performing arts", the concept of "integrity and innovation", and the perspective of "market effect".
The "Annual China Small Theater Drama List" released that night was supported by the National Performing Arts and Drama Industry Association, the performance data of Lighthouse Professional Edition and Maoyan was linked, and collected and analyzed by Xiaohongshu, Weibo, Douyin, etc. Includes the 2023 annual small theater drama works, based on the detailed analysis of different weight indicators from multi-dimensional perspectives such as box office scale, popularity, communication influence, performance reputation, media evaluation, etc., and through the GRI index calculation of the "Guinness World China Charm List", the final general list - "Annual Chinese Small Theater Drama List", and four sub-lists - "Annual Chinese Small Theater Musical List", "Annual Chinese Small Theater Drama List" and "Annual Chinese Small Theater Immersive Drama List" China Small Theater Game Interactive Drama List of the Year".
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A total of 100 outstanding plays were shortlisted for the five lists, including "Crazy Barbershop", "Crazy Star Friends", "Airborne Fiancée", "Hey! Arizona and other 10 plays, a good drama produced "Apollonia" and Hangzhou Baiyue Culture co-produced "New Dragon Gate Inn", China's first copyright overseas musical "Turning the King's Chess", Miao Shike produced "The Moon and Sixpence" and "FLAMES", Beijing Star Drama Village produced and produced more than 10 years, more than 3,000 times of the classic drama "Desperate Love", the National Library and Beijing Jingjing Culture Media jointly produced and produced immersive national style drama " Yongle Changsi", including Suzhou Fantasy Forest "A Frozen Time", Shenzhen Jaw Horse Drama "Flower See Restaurant", "Player The Life", Guangzhou Tianci Cultural Environment Drama "Cecia", Hunan Tianxue City Tourism Drama Interactive Drama "Qia Classmate Boy", Chongqing Yuanzhong Culture "Fog from Jiangzhou" and other 50 works entered the gold list.
At the scene, Happy Twist's "Crazy Barbershop" won the record of "the most immersive drama with the most cumulative performances within the specified time", which is "the best in the Guinness Book of the world (the best in China)". The play will be performed in Shanghai, Chengdu, Suzhou, Hangzhou and other cities for a total of 2,977 performances in two years from May 2022 to May 2024.
Happy Twist "Hey! The crew of "Arizona" brought a passionate opening show and ignited the atmosphere of the scene. The gold-inlaid jade proprietress of "New Dragon Gate Inn", played by the outstanding young Hua Dan Yue Opera actor Zhang Yumeng and Jia Ting, the outstanding Yue Opera actor Wang Dandan, sang the classic singing segments in the play, and saw the charming style of "breaking the circle and top-notch". The shocking light and shadow show brought by 500 drones, the perfect integration between creativity, technology and art, made the stars of the "Guinness World China Charm List" launch event shine on the Huangpu River!
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The list will also be jointly released on the three major platforms of Maoyan Performance, Meituan, and Dianping, and will be officially launched that night. In addition to the release activities, it will also launch rich brand activities including trade fairs, salons, music GALA, etc., and release the white paper of the performing arts and drama list. The theme pop-up float starts from the big world and enters Nanjing East Road, and plans to link up with various large-scale domestic festivals such as the Shanghai Tourism Festival and the Wuzhen Theater Festival to help the cross-border breakthrough of the performing arts and drama content on the list, and launch the brand of "Guinness World China Charm List".