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The official licensed product of the Chinese national team "Glory to China, Gold Medal Jade" was released

author:Focus on business news

On June 23rd, the press conference of TEAM CHINA/Chinese National Team's official licensed product "Glory China, Gold Medal Jade" was held in the Golden Hall of the Beijing National Stadium (Bird's Nest). Yu Jianyong, Director of the Sports Equipment and Equipment Center of the General Administration of Sports, Deputy Secretary-General of the Chinese Olympic Committee and Director of the Market Development Department of the Chinese Olympic Committee, Xu Haifeng, the first gold medalist of the Chinese Olympic Games, Tian Baoyuan, Deputy Director of the Beijing Olympic Museum, Zhang Tiecheng, a master of Chinese arts and crafts, and other guests and media representatives attended the press conference.

The official licensed product of the Chinese national team "Glory to China, Gold Medal Jade" was released

The front of the "Glory of China, Gold Medal Jade Wall" is engraved with patterns such as the Great Wall, the Temple of Heaven, the Eiffel Tower and the Arc de Triomphe, supplemented by gymnastics, table tennis, badminton, track and field and other sports patterns. The dragon is the spiritual totem of the Chinese nation and expresses the best wishes for Chinese athletes to achieve great results on the field.

The official licensed product of the Chinese national team "Glory to China, Gold Medal Jade" was released

Yu Jianyong said that "Glory to China, Gold Medal Jade Wall" is rich in traditional Chinese cultural characteristics in design, material selection and craftsmanship, and at the same time skillfully integrates sports elements, while promoting the Chinese sports spirit, vividly interpreting the connotation of "sports power and Chinese spirit".

The official licensed product of the Chinese national team "Glory to China, Gold Medal Jade" was released

According to Zhang Tiecheng, the licensed product design creator of "Glory China, Gold Medal Jade", the creative concept of "Glory China, Gold Medal Jade" originates from the ancient Chinese ritual jade, which is made of cloisonné, filigree inlay and jade carving, which contains the best wishes for Chinese athletes to win laurels and return home with honors on the field. At the press conference, Zhang Tiecheng donated the Glory of China Gold Medal Jade to the Beijing Olympic Museum.

The official licensed product of the Chinese national team "Glory to China, Gold Medal Jade" was released

"Glory China, Gold Medal Jade Wall" is divided into five editions, including mutton fat white jade version (Supreme Edition), white jade version (Prestige Edition), green and white jade version (Collector's Edition), Jasper Edition (Collector's Edition), and Green Jade Edition (Commemorative Edition).

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